PRB Research LLC is a full service Market Research Consultancy founded by Paul Reeves Bruening, Ph.D. The company provides high-end, personalized research services to companies needing accurate, actionable insight to drive their brand decisions and marketing strategies. 

Each custom research project is designed to provide our clients with a productive understanding of the culture, needs and intellectual transactions that transpire in the marketplace.

We draw from an extensive background of research methodologies including:

In-Depth Interviews - Product tests, concept generation, ethnography, taste tests, real-life investigations, psychographic/psychometric interviewing techniques

Focus Groups (Full/Mini-groups, Dyads and Triads) qualitative exploratory, product design/positioning, site development and research testing communication strategies (Print, TV, and Internet)

Machine-based Tests - Web site usability, corporate intranets, new product testing (i.e., devices, hardware/software and a wide variety of consumer goods)

Virtual Worlds Research - Diverse geographic audience groups, Sensitive topic discussions, Real-time visualization exercises

Custom Quantitative research surveys, intercepts and relationship management 

Clients include over 65 distinguished companies in the consumer, business, and charitable sectors. Our approach to research draws on a great history of project work that challenges and informs.

Projects have included consumer, business and charitable research ranging from the local exploratory to the multi-national survey.